About Naomi Stark Burgess

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So far Naomi Stark Burgess has created 44 blog entries.
14 09, 2017

What Do We Do If Our Brand Changes?

By |2017-09-14T14:58:13-04:00September 14th, 2017|Categories: Blog, Vlog|Tags: , , , , , , , , , , , , , , |0 Comments

“If your brand changes, you have a new flag,” says Stark Service Solutions President and CEO Naomi Stark. And those in the hospitality industry never know when their hotel chain might be sold and re-branded. When that happens, says Stark, “You have new standards to follow. Your staff might change, your staff might not change. How [...]

7 09, 2017

Guest Opportunities: Own Every Request

By |2017-09-07T15:57:08-04:00September 7th, 2017|Categories: Blog, Core Hospitality Principle, Customer Service|Tags: , , , , , , , , , , |0 Comments

In the hospitality industry, truly professional staffers know that they’re always customer-facing. Even if their jobs don’t include dealing directly with guests, the guests will always see them as representing the hotel. Sharing elevators, answering questions and being asked to solve problems are part of the job for every staffer. When a guest asks you to [...]

31 08, 2017

Turning Your Workers Into a Fired-Up Team? There’s an App for That.

By |2017-09-27T07:28:03-04:00August 31st, 2017|Categories: Blog, Culture|Tags: , , , , , , , , , , , , , , , , , |0 Comments

Employment engagement is vital. Being singled out for praise in the pre-shift meeting or even being wished a happy birthday can help bind your group into a team. And personal recognition for performance is a tried-and-true method for keeping performance high. The key to performance recognition is effective and accurate performance tracking.  Antiquated paper systems don’t [...]

17 08, 2017


By |2017-09-27T07:26:41-04:00August 17th, 2017|Categories: Blog, Documentation, Efficiency|Tags: , , , , , , , , , , , , |0 Comments

It’s time, trusty old clipboard.  So long, index cards.  And farewell, #2 pencils with smudgy erasers. With accurate, completely digital hotel inspection documentation now available in a smartphone app, the project no longer works at odds with the process. “If it isn’t documented, it didn’t happen, pure and simple,” says Stark Service Solutions President and CEO, Naomi [...]

3 08, 2017


By |2017-09-27T07:25:27-04:00August 3rd, 2017|Categories: Blog, Core Hospitality Principle|Tags: , , , , , , , , , , , , , , , , , , , , |0 Comments

Click here to download your FREE Poster - A Step Above The Rest! How healthy is your team's attitude towards guest opportunities (aka issues, complaints, problems)?  Do they see them as a problem, or as a genuine opportunity?  The success of your organization’s ability to build a growing loyal customer base depends on having [...]

20 07, 2017

VIP: Red Carpet Treatment

By |2017-07-20T15:07:41-04:00July 20th, 2017|Categories: Blog, Core Hospitality Principle|Tags: , , , , , , , , , , , , , , , , , , , |0 Comments

Click Here to download your FREE poster. Every guest deserves the “star” treatment from before they even to check-in, to after they’ve checked out.  Show your bright smile and personality to your guests from phone etiquette to face to face interaction; your guests should feel welcomed and wanted.  Can your guests feel it?  Can [...]

18 07, 2017


By |2017-09-27T07:24:07-04:00July 18th, 2017|Categories: Blog, Press Release|0 Comments

WAIKIKI HI, July 18, 2017— Software developed by Stark Service Solutions has revolutionized the way the Waikiki Resort Hotel operates. The Touch System™ developed by Stark is software that marries HR, Daily Operations, and Training. This system is the only type of software of its kind. Chalida York, the Executive Housekeeper for the Waikiki Resort Hotel [...]

29 06, 2017

Accessibility is Not an Issue

By |2017-06-29T14:10:39-04:00June 29th, 2017|Categories: Blog|0 Comments

Accessibility to technology programs can sometimes pose a bit of a challenge to a business.  Let’s say you’re in the market for a new piece of software.  This software has all the bells and whistles and it promises to solve all your operational problems.  So you take a leap and adopt it into your business, but [...]